Top 5 mistakes to avoid when pricing your handmade products

Top 5 mistakes to avoid when pricing your handmade products



Pricing is the centerpiece of your handmade business. The reason is simple: to be successful and make a living off your online shop, you need to be profitable. And to be profitable, well… You have to price for profit. Truth is, it can feel very uncomfortable, and if you’re like me and numbers aren’t your favorite thing to play with… well it just sounds like the least possible fun thing to do! The temptation is real to get it over and done with as quickly as possible, but you also risk falling into one the most common pitfalls of costing and pricing your products.
If you know deep in your heart that you haven’t spent much time on your pricing strategy, you might want to keep reading and make sure you’re not making one of these 5 costly mistakes.

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Deborah Engelmajer

16 thoughts on “Top 5 mistakes to avoid when pricing your handmade products

  1. Thankyou so much for this useful video.
    Super informative and well explained! Really appreciate your time and effort x

  2. Think I'm confused are we suppose to use this sheet to figure out the price of each soap product? Don't understand how to add for example the oil and butters where I buy in bulk only want to calculate how much it cost per recipe.

  3. Thank you for the information. It was a lot to absorb. I will need to watch this a couple of times and think about the info you gave, also to get the right questions to ask.

  4. All what you say and teach is very nice, but is some how, much more than normal … yes i spend time and effort to make something beautiful and unique .. but no one will buy it .. i think it doesn't work with tricot pullovers as i spend about 53 hours working on it …. I need to attract people at first.
    Thanks for information and teaching.
    By the way, the excel sheets are very useful, it makes me know how far I am from selling products prices it tells.

  5. I feel like the "overhead" part shouldn't be included..,. I don't understand how your technology is at all involved with making what youre going to sell? My mind is my computer and its for free for creativity.

  6. I only found your video today. Points 1 to 4 are clear to me but point 5 is not.
    I thought that the time x hourly rate is the profit you make.
    Does the multiplier factor refer to the material costs, to the overhead, to the time or to all of them?
    Handmade products can be bigger or smaller, is the formula always the same?
    Pricing is always delicate because you literally can put any price for a product, only you need to find
    customers for it who want to pay that price.

  7. Hi, my name is rolan and i do hand paint tees from home and i have these same problems. Would love your help price my work.

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